Sunday, 23 July 2017

Go Digital or Die - What will you chose?

Just before 2007, we didn't have access to smartphones like iPhone or social media apps like Instagram, Whatsapp and even email was much more limited only to desktops. 

Zoom in to Today - Digital Transformation has revolutionized everything we do. It has been one of the hottest topics for every business. It’s a subject which keeps the CEOs awake. 

Today it is Digital or Die.

Digital is happening fast and forcefully, whether businesses are ready for it or not. You can’t hide from it. There is a possibility that five of out ten businesses like Blockbuster, Kodak and Borders that will become digital dinosaur because of their lack of ability to adapt.

Going digital is not about moving to a specific technology like Cloud or Big Data, Analytics but it is really about  accommodating a change of how technology enables business. Billions of people across the world are attached to a global high-speed, real-time Internet. 

There are over 7+ billion mobile connections worldwide. In couple of years, Millennials will make up half of the working population. They expect highly personalized products and services, they want instant-gratification and they are omni-channel, online anytime, anyplace and any device. Using Mobile first as your strategy to go digital is no-brainer.

As technology becomes an increasing part of our everyday lives, it also becomes a vital part of business strategy to become more efficient in customer service and disrupt the market with exemplary customer experience.

Business models are changing, from products to services and have to have a sharp focus of extraordinary customer experience with digital, like Apple. To transform to digital, companies must place customer experience at the center of digital strategy.

Customers really want access to support via digital channels without the intervention of customer reps, unless they don’t find what they are looking for at the first point of contact or something goes wrong with the product which needs to be fixed quickly.

Burberry was one of the first players to turn their fashion shows into digital happenings. The company used the buzz around the events to lure its customer base, interact with and strengthen relationships with customers, and attract new ones.

Nike had moved on from a sports apparel company to fitness driven personalized wearables like FuelBand manufacturer.

Apple, Disney, Nordstrom and Nestle are just a handful of the household names that have mastered digital.

It’s a never-ending program of improvement. As important as the technologies and channels, are the employee training and mastering the skill set that empowers them to thrive in this more integrated and ‘digital first’ environment. 

Working from home is adopted by many organizations and moving to cloud based systems enables your employees to do that more effectively. They can access all relevant work content and more. 

Digital should not be bolt-on to home grown age old systems but must be central theme for every touch point to customer and internal processes.

Every company is a technology company today. The pace of digital is rising exponentially, making it very difficult to be the leaders in market. Your thereat is not your traditional competitor but someone who comes up with innovative ideas to steal your customers.

As Charles Darvin once said - It is not the strongest of the species that survives, nor the most intelligent that survives, it is the one that is the most adaptable to change

It is Digital or Die. You are an easy prey if you don’t change.

Saturday, 15 July 2017

How to measure Digital Transformation maturity?

The digital revolution has created significant opportunities and threats for every industry. Companies that cannot or do not make significant changes faster to their business model in response to a disruption are unlikely to survive

It is extremely important to do digital maturity assessment before embarking on digital transformation.

Digital leaders must respond to the clear and present threat of digital disruption by transforming their businesses. They must embed digital capabilities into the very heart of their business, making digital a core competency, not a bolt-on. Creating lasting transformative digital capabilities requires you to build a customer-centric culture within your organization.

This requires new capabilities that organizations need to acquire and develop which include disruptive technologies like Big Data, Analytics, Internet of Things, newer business models.

Digital maturity model measures readiness of the organization to attain higher value in digital customer engagement, digital operations or digital services. It helps in incremental adoption of digital technologies and processes to drive competitive strategies, greater operationally agility and respond to rapidly changing market conditions.

Business can use the maturity model to define the roadmap, measuring progress on the milestones.

The levels of maturity can be defined as per multiple reports available and
adopt the ones which makes more sense to your business.

·     Level 1 : Project based solutions are developed for a particular problem, no integration to home grown systems, unaware of risks and opportunities
·     Level 2 : Departmentalized projects but still not known to organization, little integration
·     Level 3 : Solutions are shared between the departments for a common business problem, better integration
·     Level 4 : Organization wide efforts of digital, highly integrated, adaptive culture for fail fast  and improve
·     Level 5 : Driven by CXOs, customer centric and complete transformation changes happen to organization

Here are the 7 categories on which business should ask questions to all the stakeholders to gauge the maturity of Digital Transformation and identify the improvement and priorities.

1.   Strategy & Roadmap - how the business operates or transforms to increase its competitive advantage through digital initiatives which are embedded within the overall business strategy
2.   Customer – Are you providing experience to customers on their preferred channels, online, offline, anytime on any device
3.   Technology – Relevant tools and technologies to make data available across all the systems
4.   Culture – Do you have the organization structure and culture to drive the digital top down
5.   Operations – Digitizing & automating the processes to enhance business efficiency and effectiveness.
6.   Partners – Are you utilizing right partners to augment your expertise
7.   Innovation – How employees are encouraged to bring the continuous innovation to how they serve the customers


Finally you know when you are digital transformed?
·             When there is nobody having “Digital” in their title
·             There is no marketing focused on digital within the organization
·             There is no separate digital strategy than company’s business strategy

Sunday, 9 July 2017

How Augmented Reality is improving Digital Age!!

Augmented reality (AR) means amplified reality with graphics, sounds, haptic feedback and smell to the natural world as it exists. Virtual objects and information are displayed on top of the physical world, will make its way to our phones.

Just like the Internet ofThings & Big data, Analytics, augmented reality is going mainstream. Search engines are already expanding on image search, allowing you to point your camera at something and search for information based on what the lens takes in.

Both video games and cell phones are driving & exploiting the development of augmented reality. Everyone from tourists to someone looking for the closest McDonalds can now benefit from the ability to place computer-generated graphics in their field of vision.

Unlike Virtual Reality, which creates a totally artificial environment like you are on the top of Eiffel tower or looking at Taj Mahal right now from your living room couch, augmented reality uses the existing environment and overlays new information on top of it.

Pokemon Go released in 2016 was the most successful game to use AR to superimpose Pokemon on physical background and all children and adults were mad chasing them in real world.

Recent innovation, Heads-Up Display (HUDs) glass with AR superimpose crystal-clear driving directions on top of the real world so you can easily navigate without taking your eyes off the road. It’s like Pokemon Go but all the adorable monsters have been replaced by driving directions.

Digital Marketing will get a boost with AR.  A new augmented reality campaign from Pepsi Max have stunned people in London, giving experiences like a prowling tiger, a meteor crashing, an alien tentacle grabbing people on the street, the bus stop window serves as a scarily realistic screen to bring these scenarios to life.

With AR, you can view your living room on a smartphone and see how virtual furniture would fit into the real world and decide what is good to buy.

Artificial Intelligence has brought virtual assistants like Siri, Alexa, Cortana, Google to life but AR can put a face to it and beef up the experience. Microsoft Hololens is currently leading the AR headset race. 

There are several industries that will benefit from AR applications, including healthcare, tourism and entertainment. However, it is retailers who are the ones to use it more. With AR, your retail website is brought to life with a 360° online presentation of your store. In-store, augmented reality can easily display information and other visuals on packaged items with a simple image scan.

Lego’s “Digital Box” Provides Customers with an Interactive 3D Digital Experience. Aside from kiosks in stores, soon they will have mobile devices to be equipped with the capability to instantly bring up relevant information about any product in real-time.

Fashion retailer Forever 21 had put up a giant billboard which features a model walking in front of an image of the crowd below. The model occasionally leans over, and pluck someone out of the crowd. Sometimes, she drops them in her bag and happily walks off.

French cosmetic super chain Sephora is one of the leaders in AR marketing area. Their mobile apps & AR mirrors allow people to see how clothing, jewelry, and accessories look on them.

Augmented Reality cleverly blurs the line between the digital and the real by way of specially designed apps and unique visual ‘markers’ to intuitively visualise 3D virtual forms in physical realms.

We are still in the very early days of AR, and all of the future possibilities are difficult to imagine at this point. As this technology advances and gets more affordable, it will be easier for businesses to take advantage of it. AR helps to bridge the divide between the digital and offline world.

Sunday, 2 July 2017

How to build a successful Digital Transformation roadmap?

Digital Transformation is a phenomenon that every company must deal with and it is a reality. It is a top priority for boardroom executives. Most companies know that digital transformation is vital to survival.

Customers are demanding new instant experiences, partners want more visibility & greater access, and employees want greater convenience and work from anywhere.

Many companies are claiming that they have started it but those initiatives are isolated or tactical.  If not executed properly the only result is failure.

As you will look at weather reports, travel times, flight connections, hotel reviews before going on holiday journey, similarly you will need a road map for navigation from point A to point B.

The digital roadmap has 3 main leavers:
·        Strategy: to make it completely clear how digital transformation support overall business strategy,  define 30,60,90 days & beyond plan for measurements
·        Technology:  what are the tools and technologies you will need to go from current state to future state – big data, analytics, mobility, IoT, cloud, microservices etc, dedicated hardware, software innovation labs, standards, guidelines, security
·        Processes & People: who are the leaders to drive the digital, what is the organization structure, operational integration of all processes, how to change to customer centric culture, training to employees and empower them

It is all about starting with baby steps, gaining trust from business by delivering quick value and celebrating and marketing the successes to generate internal buzz.

The roadmap begins with a digital vision, mission & assessment of the digital maturity of your business today. Once the assessment and vision are completed, then next step it becomes possible to identify the systemic gaps that need to be filled. Then those steps can be built into the roadmap.

Here are the broad milestones of a successful digital transformation roadmap:

·        Boardroom/Senior management buy in, decision to go Digital and drive it across organization
·        Cultural alignment & commitment to Digital from board of directors to entry level employees
·        Identify and assess the current state of the organization on Digital
·        Put Customer first - Prepare customer journey maps to identify all the touch points with organization
·        Find out pain areas at each touch point and respective stakeholders involved who can correct them
·        Prioritize and break them in small projects to adopt fail fast approach. If anything did not work, just accept the failure, publish the learnings and move on.
·        Seek partners to help you in your journey, who take shared risk and shared rewards
·        Deploy agile implementation approach for quick results
·        Market your successes to whole world and repeat the process for next pain area

Transformation programs may be massive and take place over multiple years, but understanding the ROI for each phase helps keep a multi-year journey on track. With a structured approach, all of the moving parts can be managed and progress sustained throughout this journey.

Finally, you know when you are digital transformed?
·        When there is nobody having “digital” in their title
·        There is no separate digital strategy than company’s business strategy
·        There are no posters or marketing focused on digital within the organization

Enterprises that adapt, evolve and exploit this new digital reality will thrive, while those that do not, will be lost to the sands of time like Dinosaur.

Sunday, 25 June 2017

What are Digital Twins ?

Digital Transformation has brought in all the new concepts and technologies at the hands of consumers and businesses alike.

Digital Twin is one of them. It is a virtual image of your machine or asset, maintained throughout the life cycle and easily accessible at any time. It involves internet of things connected devices generating real time data in Big Data platform.  This data is further analyzed in the cloud.

With a digital twin, machine manufacturers are able to use the power of digitalization to achieve improved efficiency and quality. This approach helps ensure optimized machine design and smooth operation.

Today, machine intelligence and connectivity to the cloud allows a huge potential of digital twin technology for companies in a variety of industries

Digital Twin allows the asset operator to predict precisely when maintenance will be required based on the unique conditions, experienced by that particular asset.

GE has built a digital wind farm collecting data from turbine sensors, which uses big data and the Industrial Internet to drive down the cost of renewable electricity.

Here are the several advantages of Digital Twin technology:

·        Explore the impact of various design alternatives
·        Do simulations and testing to ensure that product designs will meet requirement
·        Understand how a projected change to a manufacturing process might impact costs or schedule
·        see the current operating status along with any recent alarms and maintenance performed on a machine
·        be instructed on how to perform proper maintenance procedures, for the specific problem they’re addressing
·        Preventing the failure, or anticipating it and doing the required maintenance before failure occurs, can shorten outages

Digital twins give airlines a better idea of what happens when a jet flies through a flock of birds, or through dust storms in hot environments.

The digital twin, combined with advanced analytical tools and machine learning, will provide a platform that changes the traditional way of how we look at the analysis of asset’s condition and performance.


It will enable a new generation of advanced predictive analytics.

Sunday, 18 June 2017

Top 10 tips for Digital Transformation

Digital Transformation is changing the way customers think & demand new products or services. There is so much discussed in various forums as to how to go digital. No business will undergo digital transformation without making any mistakes. 


Here are my top 10 tips to make it successful.

Evangelize Digital internally, externally and celebrate even the small successes!!
It is extremely important to evangelize the digital within the organization and to the external stakeholders – employees, partners, suppliers, customers.

Celebrate each and every small success to make it visible at all levels to increase the moral of the team and show the value to leadership.

First assess your organization digital maturity, then identify digital trends impacting your industry and act!!
Getting to know where you stand on the digital maturity is extremely important so that you can create a roadmap as to where you want to go. Identify important trends in your industry and plug the gaps.

Deal first with Organization's internal resistance to change, for Digital Transformation!!
There are various organizational politics which will hold you back or stall your digital transformation efforts. Resolve all the internal politics and resistance to change before embarking on bigger journey. Culture change is absolutely essential.

Identify what Customer need from your service, not what your organization thinks they need. Transform accordingly.
Find out what your customer wants in real sense than assuming what they want. Once you know that, prioritize the unmet needs of the customer and take them head on.




Work with each senior stakeholder, to quantify the extent to which their business function will benefit from the digitization
If you work in silos, then you will miss the rigor and advantage of digitization. Get each and every senior stakeholder by your side by explaining them the benefit to their function. Some companies have hired Chief Digital Officer to get organizational alignment.


Recruit right people with right technology for success!!
It all depends on how expert your team is. If you don’t have right people on the job, then hire them from outside. Technical expertise plays a significant role in digital transformation.


Avoid the cost of trying to do it internally and then learning, bring in the expert to do the job!!
Ensure you have time on your side. If you keep on learning by own mistakes you will miss the tide and cost a business. Get an expert from outside if he/she is not available internally.


Treat Digital as a new born baby who takes over a year to walk on its own. Have patience to see the results!!
Never expect the returns immediately. Digital Transformation requires proper nurturing like a baby hence set the expectations of senior management of RoI.





Establish and communicate a clear vision of digital transformation for the business, and individual stakeholders.


Have a proper vision defined for organization and communicate it to all the levels of hierarchy to ensure everyone is on same page.




Fail Fast, Be flexible and prepare to change your pace/direction if needed.
Finally be flexible and be happy to fail fast but learn quickly and move on to new ideas to try out.

Sunday, 11 June 2017

Top 5 uses of Internet of Things!!

While many organizations are creating tremendous value from the IoT, some organizations are still struggling to get started.  It has now become one of the key element of Digital Transformation that is driving the world in many respects.

It is really a time to look beyond the hype and get real about Internet of Things.

Just putting IoT in place may not help organizations but applying analytics is extremely essential for the success of IoT systems for better decision making.

Here are top 5 areas where IoT is making the disruption:

1.     WellnessIoT helps continuously monitor the patients and symptoms to early detection, diagnosis & accelerate breakthrough drug development. Wearables like Fitbit, Apple watch, and Samsung have all created new revenue streams from giving their users workout analytics and the ability to set daily health goals. Mobile apps around wellness have been around for years now to track your sleep, weight, nutrition, and more. 

2.     Safety and Security – Sensor based monitoring of elevators, escalators improves travelers safety at airports.  Sensors, which are much cheaper these days, can let you know whether or not your water pipes are leaking or are about to burst. The drones will allow the handful of rangers to quickly investigate reports of fires, than traveling into remote parts of the jungle over unpaved roads. Connected cars allows vehicle diagnostics and real time intervention from technicians for better safety.

3.     Marketing – with use of IoT, businesses can reach to right customer at at right time using geofencing. It is a virtual field in which apps are capable of sending alerts depending on your entrance or exit from a vicinity. With geofencing, your shopping experience can be more hyper-personalized to what you’re looking for. 1-800-Flowers covered the area around jewelry stores that were close to their flower shops to encourage customers to buy flowers with jewelry. Amazon Go is Amazon’s store concept without a check-out line. 

4.     Smart Cities & Smart Infrastructure – IoT is helping build the infrastructure which is really smart in quick response and improves the life of residents. Real time weather response systems, better traffic management, waste management, and optimal utilities management helps governments around the world.  Smart Homes helps people more peaceful life.

5.     Energy, Aviation & Manufacturing – Using IoT to do predictive maintenance can reduce downtime up to 50%. Companies like GE have put up 100s of sensors across the plant that provide round-the-clock monitoring and diagnostics of existing hardware. IoT enabled engines consume almost 15% less fuel than average jet engines, and also have reduced emissions and noise.  Smart grids helps in increasing the reliability and efficiency of grid, avoid thefts.

In future IoT will continue to enhance our lives more and more by tracking our needs in real time giving opportunity to businesses to react accordingly and immediately.


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